In this intensive and interactive Workshop Professor Martin Christopher will explore the ways in which companies can achieve long-term competitive advantage through investing in supply chain excellence.

Using many examples from best practice, Martin Christopher will highlight the opportunities that exist for creating agile and responsive supply chains capable of coping with today's turbulent business environment.

Martin Christopher:
Emeritus Professor of Marketing & Logistics, Cranfield School of Management, Cranfield University, UK

More informations:
www.martin-christopher.info

• Competing through capabilities
• Managing the end-to-end supply chain
• Creating the agile supply chain
• Delivering more value at less cost

11:30 - Session 2: Creating the Agile Supply Chain

• Markets become more turbulent
• Agile vs. Lean
• Strategic inventory and the de-coupling point
• Routemap to responsiveness

14:00 - Session 3: Managing complexity in the supply chain

• Sources of supply chain complexity
• The cost of complexity
• Product design and supply chain complexity
• Mastering complexity for competitive advantage

16:00 - Session 4: Building the supply chain of the future

• Emerging mega-trends
• Shifting centres of gravity
• The new industrial revolution
• Gaining structural flexibility

• Quadros Séniores e Especialistas